Pelikan ads
Year
1924
From google arts and culture, on the ad (right): El Lissitzky designed this advertisement for Pelikan Ink during an extended four-year stay in Germany. In these years, he introduced a disbelieving public to the radical art of Russian Constructivism and connected with local artists like Kurt Schwitters, a Dadaist based in Hanover. Their friendship was strengthened by a shared commitment to graphic design reform. Hanover-based Pelikan Ink was an ideal client for Schwitters and Lissitzky; its product catered to artists, so the firm wanted its advertisements to embody the newest artistic innovations.
Further Links
north_east
google on the Pelikan ad by Lissitzky
Period around
1924
